01 / Brand identity
FIBRAUM
Circular materials shaped for quieter spaces.
Creative Director · Brand, Campaign & Product Experience
I build coherent visual systems across
product, campaign and experience.
15+ years in visual design practice, combined with 10 years of founder-level responsibility for creative direction, product development, production, international markets and commercial delivery.
Explore selected work ↓Selected work / 2026
Seven concept projects.
Seven different design muscles.
02 / Presentation design
KELVIN/0
Climate intelligence for cooler cities.
03 / Character-led publishing
PIP & THE COLOUR ORCHESTRA
A tactile story about seeing sound.
04 / Campaign art direction
UNSEEN HOURS
The night changes what we see.
05 / Typography & learning design
WOBBLEWORDS
Letters that learn by moving.
06 / Fashion futures & material strategy
THE UNWORN ARCHIVE
The animal is the witness—never the material.
07 / Footwear campaign & creative direction
YOUR FEET HAVE LEFT THE CHAT
Comfort after everything.
Dedicated category / public-interest communication
Reports &
information design.
Complex public evidence shaped into publication systems for policy, executive and institutional audiences—with transparent sources and no confidential information.
10 / Reports, policy & executive communication
THREADS OF TRANSITION
A real, evidence-based publication suite: a 12-page report, two-page policy brief and editable eight-slide executive presentation.
Dedicated category / tactile systems
Print &
packaging.
Identity carried through material, structure and production—from the first label and dieline to specification catalogues, trade presentation and export packaging.
09 / Print & packaging design
POP
From bark to bottle. A tactile identity and packaging system built from cork cells, material intelligence and production craft.
Separate category / documented practice
Real-world
leadership.
Work that moved beyond presentation into product development, factory production, buyer communication and international delivery.
08 / Founder-led commercial practice
RHHENSO
Original cotton accessories designed in-house, made at RHHENSO and prepared for buyers in the USA and selected European markets.
Selected everyday design / hands-on craft
Six focused
design exercises.
Fast evidence of typography, editorial hierarchy, packaging structure, campaign adaptation, information design, presentation systems and print production.
About Nivedita
Creative vision connected to product, culture and commercial reality.
I'm Nivedita Nashine, a creative leader with 15+ years of design practice building coherent visual systems across product, campaign and experience.
My background combines hands-on art direction and design craft with 10 years of founder-level responsibility for product development, production, international sourcing, buyer communication and commercial delivery. I translate consumer and business insight into distinctive creative platforms, then guide multidisciplinary work consistently from strategy through final execution.
Creative visionBrand systemsCampaign platformsProduct storytellingRetail experiencesArt directionCross-functional leadershipCommercial delivery
Download résumé ↗15+Years in design practice
09Flagship case studies
10Years of creative leadership
Available for senior design opportunities